Apple today announced the iPhone 15 Pro, iPhone 15, Apple Watch Series 9, and Apple Watch Ultra 2, its latest lineup of products that are designed to be more powerful, more efficient, and more environmentally friendly.
The iPhone 15 Pro and iPhone 15 are powered by the new A16 Bionic chip, which Apple claims is up to 20% faster than the A15 Bionic chip in the iPhone 14 series. The phones also feature new camera systems with improved sensors and lenses, as well as a new Cinematic mode that allows users to automatically adjust focus between subjects in a video.
The iPhone 15 Pro also features a new titanium design that is both lightweight and durable. The phone also has a new ProMotion display with a variable refresh rate of up to 120Hz, which makes for smoother scrolling and animations.
The Apple Watch Series 9 is the latest generation of Apple’s smartwatch. It features a new S9 chip that is up to 30% faster than the S8 chip in the Apple Watch Series 8. The watch also has a new always-on display that is 70% brighter than the display on the Apple Watch Series 8.
The Apple Watch Ultra 2 is the most advanced Apple Watch yet. It features a new titanium case and sapphire display, as well as a new blood oxygen sensor that can measure blood oxygen levels even when the user is underwater. The watch also has a new electrical heart sensor that can detect atrial fibrillation.
In addition to the new products, Apple also announced that it is committed to making all of its products carbon-neutral by 2030. The company said that it will achieve this goal by using recycled materials, reducing emissions in its supply chain, and investing in renewable energy.
“We believe that everyone should have access to the latest technology, regardless of their environmental impact,” said Tim Cook, CEO of Apple. “That’s why we’re committed to making all our products carbon-neutral by 2030. We know this is a big goal, but we’re confident that we can achieve it with the help of our customers and partners.”
The iPhone 15 Pro, iPhone 15, Apple Watch Series 9, and Apple Watch Ultra 2 will be available for purchase starting on September 21, 2023.
Here are some of the key features of the new products:
- iPhone 15 Pro and iPhone 15:
- A16 Bionic chip
- New camera systems with improved sensors and lenses
- Cinematic mode for video
- Titanium design
- ProMotion display with up to 120Hz refresh rate
- Apple Watch Series 9:
- S9 chip
- Always-on display
- New blood oxygen sensor
- The new electrical heart sensor
- Apple Watch Ultra 2:
- Titanium case
- Sapphire display
- New blood oxygen sensor
- The new electrical heart sensor
- Commitment to making all Apple products carbon-neutral by 2030
